• 2014 Holiday Kickback Details

    2014 Holiday Kickback

    Earn a $20 Gift Card With A $100+ Purchase

    Earn $40 Gift Card With A $200+Purchase


    How to Earn:

    • Shop on BoulderRunningCompany.com from November 20th - December 1st, 2014 and spend more than $100
    • Your free gift card code will be emailed to you via the address you provide during checkout within 24 hours of your purchase


    How to Redeem:

    • Redeem your gift card on BoulderRunningCompany.com between December 2nd, 2014 and February 28, 2015.
    • $20 gift cards can be used on purchases $75+ and $40 gift cards can be used on purchases $125+.
    • Enter your gift card coupon code into the “Discount Codes” box during checkout on BoulderRunningCompany.com. (The Special Offers & Gift Cards box will not work).



    • Gift cards cannot be used with any other discount, promotion, or gift card

    • Only one gift card can be earned per transaction

    • Excludes Brooks, Saucony, ASICS, Mizuno, New Balance and Nike


    Free 2 Day Shipping Details:

    • Receive free 2-day air shipping when you order $75 or more
    • Applies to orders shipped within the 48 contiguous states.  Alaska, Hawaii, and all military addresses are excluded.  Delivery window is two business days.
    • Common Shipping Questions:
      • Does UPS deliver on a Saturday or Sunday?
        UPS does not deliver over the weekend. All orders received over a weekend will ship out immediately on the next business day.
      • Will I be notified when my order ships?
        Yes, absolutely. Once your order has shipped, you will receive an auto generated email notifying you that your order has shipped, including a tracking number with instructions on how to track your order.

    By:J Ha   |   November 20, 2014   |   Categories: Promotions

  • Boulder Running – Top 5 pants for winter running

    Here in Colorado, when winter hits, it hits hard. Runners need an arsenal of cold weather gear to continue to exercise outdoors. While you’ll be forced to hit the treadmill on the worst weather days, a pro tip can make even that somewhat better: books on tape can help break up the monotony of a treadmill run.

    The most important piece of clothing you should have at your disposal to beat the winter cold is running tights. Fellas, you may balk at running tights. Admittedly, it takes a special kind of courage to wear tights confidently, but once a man tries tights, changes are 99% that he will be a convert.

    Tights serve as both a base layer and a surface layer. Look for a wicking fabric that allows for a full range of motion.

    nike-printed-reflective-tightTights pose a myriad of factors that you will want to take into consideration. For example, since the days are shorter, you may find yourself running in the dark more often. Make sure drivers can see you. The Women’s Nike Printed Reflective Tight has a unique pattern of reflective stripes that extend from hip to ankle, making the runner more visible to drivers.


    Think carefully about whether or not you can move easily in tights. Yes, tights will be tight (go figure), but they shouldn’t be so tight that they impede your mobility. If you feel like the lift on your stride takes extra effort, the running tights are too tight.


    brooks-vapor-dry-tightTry on the tights to ensure they comfortably allow for a full range of motion.. For example, the Men’s Brooks Vapor Dry Tight was designed specifically to allow for a running motion. The Women’s Brooks Infinity Tight was designed with a broad waist-band to enable for movement through the hips and waist. It also combats the muffin-top-effect by maintaining a snug but comfortable fit that doesn’t bite into your waist.


    nike-pro-hyperwarm-compressionCompression tights help promote blood-flow to your lower half by hugging your legs tightly. The extra blood-flow to your muscles keeps you warmer as you hit the cold pavement. The Women’s Nike Pro Hyperwarm Compression Nordic Tight will keep your blood flowing while you rock a fun Nordic pattern.


    mens-nike-element-thermalVentilation remains just as important in cold weather as is insulation. Overheating can happen even below 32°. Our men’s Nike Element Thermal and Saucony Drylete tights have been designed with strategically placed mesh panels to keep you from overheating.


    saucony-nomad-pant-looseWhen you’re up against serious winds, you’ll need a little something extra. Saucony has created a looser fitting pant that can be worn alone or over tights. The Saucony Nomad Pant is a wind and water resistant shell with a soft fleece lining. When it’s wet, windy and bitingly cold, these pants are a must-have in your winter running wardrobe.


    It can be difficult to get motivated to go running in the winter. It’s usually dark and cold outside. But with the right attire, you’ll find it difficult to skip out on a run. Bundle up and hit the road...running.

    By:tlashkari   |   November 19, 2014   |   Categories: winter running gears

  • Mama Says Don’t Forget Your Running Jacket

    Remember your mother calling out, “Take your jacket with you” when you left home for school. A jacket can make the difference in running comfortably or sticking indoors during the cold winter months.

    What better way to combat the chill in the air than by wearing a jacket...just like mom warned you should.

    saucony-nomad-sport-topThe Saucony Nomad Sport Top is windproof and water-resistant on the front and the shoulders. Ventilation panels placed in specific locations throughout the jacket to keep you cool. The knit back helps to wick the sweat off your back as you hit the pavement. An added benefit is the bright yellow color that will make you highly visible to cars every time you go running.


    saucony-nomad-jacketSaucony sells the Nomad Jacket for women that is similar to the Men’s Sport Top. The Nomad Jacket is wind and water-resistant and has a fleece lining to keep you warm on days when the temperature really drops. It also boasts a waterproof fabric on the bottom to prevent any kick up from staining your back as you go tearing down the roads like a gazelle.



    nike-shield-max-jacketTrust us, when your head gets cold and wet, it’s awfully hard to warm up again. Nike’s Shield Max Jacket comes with and adjustable hood and engineered panels throughout to support natural movement as you run. It is fully lined with wicking, insulating panels.


    saucony-sonic-vizi-jacketIf you’re squeezing in a run before dawn or after sunset, you know how important it is to wear clothing that makes you visible to drivers everywhere. New advancements in technology mean that running shoes have highly reflective features that shine brightly in the face of headlights. The only downside is that they have to catch the light to reflect the light. The Saucony Sonic Vizi Jacket has tactically placed LED lights that recharge via USB. This will help ensure that drivers see you, even when you’re not directly in their headlights.


    Dress right, stay warm, and run hard.

    By:tlashkari   |   November 6, 2014   |   Categories: Running Accessories

  • Hoka One One Constant- Boulder Running Company Exclusive Early Release Available Mid November

    Hoka One One Constant, Available Mid November 2014:


    1. Men's Constant- Green Flash/Grey/Black
    2. Women's Constant- Paradise Pink/Grey/Citrus


    Boulder Running Company is excited to be able to offer you the all new Constant exclusively in November! Shipping the week of 11/15, you'll want to move quickly to get your hands on a pair. Hoka One One’s Constant fuses the high rebound, performance, and resilient properties of RMAT with maximum comfort and cushioning of EVA for the perfect blend of stability with oversized, maximal cushioning. Imagine the Constant as a fusion of sister shoes Conquest and Bondi for the ultimate blend of oversized cushioning on a stable platform.

    Significant features of this addition to the Hoka One One line are enhancements to the fit and overall comfort, sure to impress. Based on the original S1 Mafate last, the Constant’s fit features much more volume throughout, particularly in the forefoot. Asymmetrical lacing has been added, reducing pressure from the tongue and laces. Additionally, the tongue has much more material than that of the Conquest for increased comfort on the run. Finally, for the first time ever the Constant is the first shoe from Hoka One One to be available up to size 15 for men, based on customer feedback.

    Shop online and get free 2nd Day Shipping, or find a store near you.

    By:J Ha   |   October 17, 2014   |   Categories: News , Categories: New Product

  • Memory Foam For A Remarkable Shoe

    Memory foam, like a smart phone, is one of those products you don’t know you need until you have it. You wonder how you ever got along without it. This amazing material was developed by NASA, and like Velcro, it is proving to be a world-changing product. If you’ve ever had the chance to relax on a memory foam mattress, you know the sweet, sweet bliss of the sinking feeling as the foam slowly molds to the shape of your body.

    Naturally, it was only a matter of time before memory foam found its way out of bed and into your shoes. While most insoles take a little time to “break in,” memory foam conforms to the curvature of your foot right from the start, and recent breakthroughs in the makeup of the product allow it to hold its shape even after your foot is out of the shoe.

    For those who use their shoes for casual walking, memory foam shoes are a delightfully refreshing switch. The cushion of memory foam is virtually unparalleled, making them extremely comfy for people suffering from foot ailments like bone spurs.

    That said, those intending to do serious running, shoes made largely from memory foam tend to lack an efficient rebound because there is too much give in the insole. This can reduce the efficiency of your stride, ultimately resulting in more work for you with every step (think of running across loose sand at the beach.) This many not be highly noticeable when you’re out for a casual run, but when you’re putting in serious miles, you will definitely notice that shoes made entirely from memory foam do not have the same potency as a regular running shoe.

    Fortunately, there is a way to get the best of both worlds! Superfeet is beginning to explore the potential uses of memory foam in insoles. Superfeet, famous for its custom insoles that go through a heated molding process to confirm to the precise shape of one’s foot, has coupled that with memory form. This new technology doesn’t require heating the insole. This three-layer DMP Insole features three separate layers of memory foam, each layer serving a unique purpose. The bottom layer is designed to provide stability and support, while the top two layers offer molded cushioning to the foot.

    Other companies have integrated memory foam into their technology in pieces and parts. Asics, for example, created the Gel Oracle with a memory foam heel cup. This allows for added cushioning and a more customized fit. By incorporating the memory foam into an actual running shoe, Asics has managed to offer a shoe that maintains efficiency while adding to comfort and footbed customization.

    Though memory foam shoes may not be for everyone, they certainly have their fans. People who aren’t looking for serious running shoes, but rather a shoe that is focused on comfort and cushioning, a memory foam shoe may be an ideal solution. However, for those of you who are looking for something to do some serious training, Dardano’s recommends going with a standard running shoe that will still offer cushioning but not at the cost of efficiency.

    By:tlashkari   |   September 25, 2014   |   Categories: Running Accessories , Categories: Memory Foam

  • Summer Running Gear

    September has arrived and school has started, but that doesn’t mean that the warmth of summer has disappeared – far from it, in fact. We’ve still got a month or two to go before the air is too cold to run in shorts and a t-shirt.

    If your closet is anything like ours, your warm-weather running gear may show  some wear and tear from this summer’s activities. Truly…after washing your favorite shirt twice a week for the past 12 weeks, it’s no small wonder that the thing is still in one piece.

    With that in mind, it may be time to replace a few items, and we have some suggestions for what you need to keep you cool, dry and odor-free.

    Skin cancer is real, folks. And so are raccoon tans. If you’re spending any amount of time out in the sunshine you should be lathering up your exposed skin in sunscreen. That said, offering a little extra protection to your face doesn’t hurt either. The adjustable Brooks Hat II is made from moisture-wicking material that is light-weight and well-ventilated to keep you cool and safe from the sun.


    It may be September, but it’s still hot. Finding the right shirt that feels almost weightless even when it’s drenched with sweat can be a challenge. We’ve got a solution for you. The mesh panels on the Women’s New Balance Ice Short Sleeve Top (it also comes in yellow) mean you get airflow in all the right places. Evaporative cooling, anyone?



    Perhaps you’re one of the fortunate few who doesn’t sweat – you merely glisten. If you are one of those lucky individuals, please feel free to read ahead to the final paragraph, because the next two are for those of us who can’t get that irritating sweat smell out of our favorite running shirt (amiright?) Fortunately, Saucony seems to have figured out a solution in their Premium Tech Short Sleeve Top. It not only eliminates moisture, but it is also made from anti-microbial fabric to keep you odor-free wear after wear and wash after wash.



    Ladies, Icebreaker offers a great, odor-resistant tee to help the transition from summer into fall. The Icebreaker Flash Short Sleeve Top is made from extremely lightweight wool, making it a great transition piece as the warmer temperatures start to cool off. It dries quickly , and can be used as base layer once winter rolls in.



    It won’t be summer forever, so it’s good to plan ahead for the winter months. The Ultimate Direction Signature Series Scott Jurek Ultra Vest was designed by an ultra-marathoner as the ideal pack for every runner. Made to hold all the essentials that every runner needs from your cell phone to water bottles, it has special features like a water-proof pocket to store things next to your back without running the risk of sweat percolating through to your gear.


    Got questions? Call Boulder Running at 1-800-807-61791-800-807-6179 (303-RUN-WALK303-RUN-WALK locally) and we’ll be glad to walk you through fabrication details.

    By:tlashkari   |   September 17, 2014   |   Categories: Running Accessories

  • Sportsman’s Gear: Heart Rate Monitors are the Tool to Lose Weight and Improve Physical Fitness

    A heart rate monitor is an invaluable tool to use to lose weight or improve physical fitness. Your heart rate is the key to reaching the next level in your fitness goals, and by monitoring your heart rate, you’ll be able to establish a baseline and put quantifiable figures to your improvement. Whether you are new to jogging or you are a professional triathlete training for an Iron Man, your heart rate is the key to achieving maximum performance and efficiency in your training.

    What is the Maximum Heart Rate?

    The fist thing you need to know about your heart rate is your max heart rate. This can be established by simply subtracting your age from 220. For example, if you are 30, your max heart rate is 220-30, or 190 beats per minute (BPM).

    Keep in mind that you can only operate at your max heart rate for a very short period of time, and most of your exercise will be done at a percentage of your max heart rate.

    So, how do you know how high your heart rate should be during a workout? Use these basic standards to guide your workouts based on what your personal goals:

    Endurance training: 60-70% of max heart rate (using our 30-year-old this would be 114-133 BPM). Endurance training is ideal for cardiovascular and muscle efficiency, and teaches the body to use stored fat for energy.

    Aerobic training: 70-80% of max heart rate (Age 30: 133-152 BPM). Aerobic training focuses highly on improving cardiovascular endurance, muscle strength, and weight management. When maintaining a heart rate in this zone, the body will largely burn stored fat and carbohydrates.

    Anaerobic training: 80-90% of max heart rate (Age 30: 152-171 BPM). Anaerobic training is generally interval training, and is not sustainable for an extended period of time. This is typically used to increase lung capacity and improve the body’s ability to operate in a lactic acid rich environment.

    Competitive Athletes vs. Non-competitive Athletes Heart Rate

    Most competitive athletes are striving to improve their athletic performance (faster times, longer distances, etc.) will incorporate all three types of training into an exercise regimen. A heart rate monitor can greatly facilitate this by improving precision during workouts, as well as providing a baseline measurement.

    For the less competitive athlete intent on weight loss or improving overall health, a heart rate monitor offers an easy way to ensure they are hitting the target fat-burning zone. Many heart rate monitors also have features that will use age, weight, and heart rate to help determine caloric burn during any given workout.

    How to Pick the Right Heart Rate Monitor for Me?

    Picking a heart rate monitor can be confusing. Prices range from as low as $30 to upwards of $250, and it’s often hard to know what functions you need in a monitor.

    The best place to start is with the basic anatomy of a heart rate monitor. Do you want one that has a chest strap that measures your heart rate and sends it to a watch you wear on your wrist? Or do you want a heart rate monitor that is an all-in-one watch without the chest strap?

    Benefits and drawbacks to both exist: The chest strap monitor will be more accurate and often times can cost less than a wristwatch monitor. At the same time, it can be uncomfortable for runners who aren’t used to having pressure around their chest while they run.

    In comparison, while the wristwatch monitor can be more comfortable, it may not be as accurate as the chest strap monitor, and because it’s an all-in-one deal, wristwatch monitors tend to be more expensive than chest strap monitors.

    For the dedicated or professional athlete who is on a strict training and diet regimen, a heart rate monitor with a chest strap is ideal. These deliver a precision reading to track training performance. This exacting precision isn’t an absolute must for the average athlete who may be looking to lose weight or simply maintain physical fitness.

    Once you’ve decided chest strap or wristwatch, you can begin to look at what’s available to you within your budget…and decide whether or not you need the monitor that has the GPS, altimeter, clock, calculator, and phone-a-friend features. Depending on how closely you intend to track your training, you may want to look for a heart rate monitor that connects to a phone app or your computer to help get a closer look at your physiology during a run.

    By:tlashkari   |   August 27, 2014   |   Categories: Heart Rate Monitors

  • Feel the Squeeze: Compression Socks Enhance Recovery from Injury

    The magic of compression socks lies largely in post-workout recovery rather than during-workout performance. At a basic level, compression socks offer graduated compressive support to the muscle, meaning it’s tighter at the foot and gets (somewhat) looser at the top. The objective of compression is twofold; first, it slightly restricts veins in the lower leg, thus increasing the velocity of the blood flowing throughout the muscles. The increase in velocity means that the lactic acid is carried away from the muscles more quickly. In short—less lactic acid means less soreness.


    Second, the tight sock actually offers physical support to the muscles in the lower leg by reducing vibration from the repetitive pounding of a distance run. This ultimately reduces delayed muscle fatigue and soreness.


    The end result is that compression socks allow runners to recover more quickly by reducing the lactic acid build-up during and after a run. Think of it as the alternative to the ALS Ice Bucket Challenge for feet. Wearing compression socks means you don’t need to endure the unpleasant shock of plunging your bare skin into a bucket of glacial water.

    Benefits of Compression Socks

    Compression socks don’t just offer performance benefits. They can also offer much-needed support to the lower leg when recovering from injuries like shin splints, Achilles tendonitis, and even calf cramps/strains. While compression socks aren’t a cure-all for these ailments, they can definitely be useful in aiding your way to a rapid recovery.


    Choosing a Proper Sock

    If you’ve ever muscled your way into a pair of compression socks (or compression anything really), you’ve surely noticed that they are decidedly tight. So tight, in fact, that you may wonder whether or not you have the right size.


    Compression socks need to be tight to do the job right, but there is a fine line between tight enough and too tight. They won’t be comfortable, but they shouldn’t be painful. Before you go on an internet search for compression socks, measure the circumference of the thickest part of your calf. Compression socks are sold by size. At Boulder Running Company, compression socks are shown with an accompanying size chart to help you determine what size you need.



    Try before You Buy

    If you can try the socks on before you buy them, do so. This will allow you to decide whether they feel supportive or restrictive as you move.  Get up, move around, jog in place; see how the socks feel as you engage the muscles in your lower legs.

    Pro’s put their compression socks on differently than regular socks. Because they’re so tight you won’t be able to bunch the fabric and slide your foot in, try this: pull the sock over your foot and up your leg one tug at a time until it’s settled snugly around your foot. The first time can be daunting. You’ll be ready to get tired, breathless and sweaty on a run to try them out.

    By:tlashkari   |   August 15, 2014   |   Categories: Compression Accessories

  • Is Trail Running for You? What to Know and What to Wear

    Go ahead, run! Trail running is gaining in popularity so it’s a good thing we live in Colorado where there are tons of dedicated trails to run on. While there are pros and cons to trail running, one thing is for certain, Boulder Running Company can help you choose the right trail running shoe for your needs and style. But first, let’s take a look at some of the reasons why trail running is so great and some of the things to watch out for:

    What’s great about trail running:

    • It lets you release that primal need to just run, run, run. Being in nature helps give you that wild feeling.
    • The softer surfaces are easier on your joints and muscles.
    • You get to run for the sake of running, not for beating a time or for getting some exercise in before the workday begins.
    • It’s often safer because you don’t have to worry about sharing the road with cars.
    • The varied terrain is more interesting to look at.
    • Your endurance and muscle strength improve because the terrain is usually more difficult, requiring the use of different muscles and your core to manage uneven terrain and inclines.

    What to beware of in trail running:

    • Some of the very things that are good, can be a negative including that softer surfaces can be muddy, rocky and slippery, increasing the chance of injury.
    • Being in the wilderness, away from familiar city streets or park paths, can mean you can get lost or don’t have access to help if you get injured.
    • You may be so busy looking around you at the beautiful scenery, that you trip or twist your ankle on the uneven surfaces.

    So, overall, be safe, aware and prepared to fully enjoy trail running. Part of that preparation is having the right kind of shoe. Now, let’s take a look at some of the options Boulder Running Company has to offer the trail runner.


    dynafit-pantera-trail-shoe-womenCreated by ski touring and mountain specialists, Dynafit Pantera Trail Shoe ($139.95) offers DUO motion full length EVA midsole for cushion and stability. The ESS midsole plate provides flexible protection from sharp stones while the Vibram mapping compound sole has three rubber compounds that can take on a variety of surfaces.


    new-balance-wt1010-womenConsidered a minimal trail running shoe, the New Balance WT1010 ($109.95) has a 4mm heel-to-toe offset that encourages more of a midfoot stike. A forefoot rock plate protects feet on rocky terrain. The thin upper has a tighter weave to help you maintain medial and lateral support on uneven terrain while the Vibram outsole offers durability and real group on the trail.


    hoka-one-one-stinson-atr-menThe oversized EVA Midsole Technology of the Hoka One One Stinson ATR ($159.95) has 2.5X greater volume than traditional running shoes which encourages running longer, with better stability and more cushioning. The light EVA midsole compresses, providing excellent shock absorption, springing back underfoot to give you better acceleration.


    pearl-izumi-e-motion-trail-m2-menFor runners who tend toward mid-foot pronation, the Pearl Izumi E:Motion Trail M2 ($124.95) is the best choice. Midsole densities provide support and stability while the forefoot’s rock plate and lugged outsole let you handle rocks and other debris on the trail. “Project E:motion” provides a smooth, fluid running experience.


    Boulder Running Company has an extensive selection of trail running shoes for both men and women. Shop online or come into one our stores to see the full selection, try on some shoes and see which ones feel best for your trail running experience so you can run free, with confidence and comfort.

    By:tlashkari   |   July 22, 2014   |   Categories: Running Accessories

  • 3 Things to Look for In a Running Sock

    We give a lot of thought to our running shoes (and with good reason) but the item closest to them, the thing that comes between our bare feet and that great running shoe, also deserves careful consideration. You can’t just substitute any day-to-day sock for the socks you wear while running. They need to be built differently, with comfort, durability and function in mind. Here’s why:

    • Cushioning – A good running sock, has extra cushioning in all the right places with the impact of your foot and the contact the shoe has with your foot in mind. 
    • Durability – You’re putting a sock through the paces when it’s coming between your constantly-moving foot and shoe. A running sock needs to be made well, of good quality fabric with strong stitching (that doesn’t irritate your foot) and reinforced areas, like the toe and heel, that get the most wear. 
    • Staying power – How annoying is it when your sock starts to lose its elasticity and inches its way down into your shoe, exposing your heel to blisters and bunching up under your instep? So annoying! Make sure your running socks have quality elasticity and a proper fit so that when you put them on, they stay put, doing their job.

    Now that you know what to look for, you need look no further to find socks that meet the criteria above.

    cushion-crew-sock-unisexThis crew length sock has cushioning that’s the perfect thickness in key impact areas. To keep your feet cool and dry, the Feetures High Performance Light Cushion Crew Sock – Unisex ($11.95) uses iWick fibers to wick moisture and SnugFit Technology with power bands of Lycra for support.


    balega-enduro-low-cut-sock-unisexYou’ve got to feel good about a company whose name is a Zulu word meaning “to move with speed.” With a very high thread count, the Balega Enduro Low Cut Sock-Unisex ($10.95) feels plush and comfortable yet is great at wicking moisture away. The sock provides optimal airflow and even has a mesh ventilation panel at the top for enhanced breathability. An extra deep heel pocket prevents the sock from sliding down.


    Those are just two of the running socks we have and they happen to be unisex. But we have men’s and women’s socks as well as compression versions. Take a look at our selection, consider your shoes, where you run and what you want out of a sock. We’re sure you’ll find something at Boulder Running Company that keeps you running happy. Although reasonably priced, consider running socks an investment in your overall running equipment. It’s worth it.

    By:tlashkari   |   July 16, 2014   |   Categories: Running Accessories