• Hoka One One Huaka Sneak Preview- Available 7/1/14

    Hoka One One Huaka, Available 7/1/14:


    1. Men's Huaka- Lime/Anthracite/Cyan
    2. Men's Huaka- White/Blue
    3. Women's Huaka- White/Pink/Grey
    4. Women's Huaka- Acid/Aqua/White


    Hoka One One’s Huaka is an ultra lightweight, performance oriented trainer ideal for racing and faster paced running. Weighing in at a mere 8.9 ounces with a 2mm offset, the secret to the Huaka lies in the RMAT midsole.

    RMAT, presently found in the Conquest, is a lightweight, durable, resilient, and responsive midsole compound that provides the benefits of maximal cushioning technology while retaining a responsive ride, ideal for faster paced runs.

    Ideal for runners seeking a low offset, lightweight racing or training shoe with maximum cushioning and protection but without sacrificing weight or performance, the Huaka is a must try this summer.

    By:BoulderRunning   |   April 17, 2014   |   Categories: Uncategorized

  • Hoka One One Clifton Sneak Preview- In Stock Now

    Hoka One One Clifton- Available 7/1/14

    Hoka One One Clifton, Available 7/1/14:



    Just in time for Summer 2014, Hoka One One’s Clifton may be their most versatile shoe released yet. Taking the best features out of sister shoes Stinson and Bondi, the Clifton weighs in at a mere 7.9 ounces, making it one of the lightest training shoes on the market.

    Remarkably lightweight with a noticeable rocker profile, the Clifton is an ideal shoe for faster paced runs, recovery runs, everyday training and even racing. Anyone that has tried Hoka before and found the signature oversized technology bulky or heavy will love this shoe as it its ideal for those seeking the benefits of signature Hoka maximum cushioning technology but in a lighter, smoother, performance based platform.

    The Clifton utilizes EVA midsole material as seen in the Bondi 2 and Bondi 3 but in a much lighter package, making it an ideal option for runners who want an ultra lightweight training shoe with unparalleled levels of cushioning compared to other shoes on the market. The best thing about the Clifton is the versatility of the shoe- it is light enough for racing, workouts, or tempo runs, yet responsive and cushioned enough for everyday training as well in a much lighter package than anything else they've produced to date. Runners that prefer a lighter training shoe for everyday training should do well in the Clifton.

    In our wear testing (with about 150 miles on it thus far) we have found the fit to be a bit more narrow than in other models, with a much more wear resistant outsole than before. The Clifton has exposed EVA on the outsole as well as reinforced blown rubber in high impact areas (much like the Bondi line). So far the outsole wear and tear has been pretty minimal and the outsole is holding up well. A 4mm drop combined with a lightweight, breathable mesh upper, and a wallet friendly price of $129.95 makes the Clifton is a must try option this summer.

    By:BoulderRunning   |   April 17, 2014   |   Categories: Uncategorized

  • The Best Products for New Runners

    So you’ve decided to become a runner. You’ve come to the right place. Not only does Boulder Running Company live and breathe running (plus walking and hiking), but we also have the footwear and know how to get you fitted in the right shoe to accelerate your running enjoyment.

    Newbies may think that they have to buy high-end running gear to get started. That’s not necessarily the way to go. While you will want good quality gear, it’s best to buy what’s right for your current budget and abilities. Think of it as the start of a relationship with us at Boulder Running Company.


    The Brooks Trance 12 for Men ($149.95) is a great everyday shoe that provides plush levels of cushioning along with stability and support. The Caterpillar heel crash pad improves the heel-to-toe transition. A built-in bootie in the shoe’s upper creates a great fit.






    Long considered the shoe for runners with a neutral gate, the Adidas Glide Boost 6 for Men ($129.95) has an enhanced Boost midsole cushioning technology for greater rebound, energy return and comfort which makes for a better running experience for you. The shoe is lightweight with breathable mesh uppers to help keep your feet dry and comfortable.






    The Asics Gel Foundation 2014 for Women ($109.95) is newly modified, improved using runner feedback. The popular and supportive training shoe now features a wider-fitting platform. The modified upper has a wider toe box with a snugger fit in the heel. The Gel Cushioning System attenuates shock during impact, allowing good transition through every step you take.





    It may look unusual, but the Hoka One One Kailua Tarmac for Women ($129.95) wins the popularity contest in running. The cushioned rocker profile is light and comfortable. As you start running longer distances, this shoe is right for a variety of surfaces. The beauty of the design is that the oversized midsole absorbs any hard obstacle your foot might pass over. Then, once it’s compressed, the midsole springs back up under your forefoot for increased acceleration.





    The Brooks Sherpa 2 in 1 Short for men ($49.95) has a boxer brief liner for comfort and to wick moisture away from skin. It also has retroreflectivity for added visibility.






    You could wear just any old t-shirt but why, when you can wear the Nike DriFit Knit Short Sleeve Shirt 519714 for Men ($70.00). Be visible while comfortable with the knitted weave fabric. Absent seams, this shirt decreases any chance of chafing.







    Brooks Epiphany 2 in 1 Short- Women

    With classic lines and a flattering fit, the Brooks Epiphany 2 in 1 Short for Women ($39.95) has a 6” inseam and a stretch woven shell for great range of motion. There’s even a hidden pocket on the inner short for your I.D. and a little cash.





    A good sports bra is essential for any woman-runner, beginner or pro. The Nike High Compression Bra 548544 ($45.00) provides support plus breathability. The built-in bra has molded cups and durable shoulder straps that don’t cut into your shoulder while allowing for movement from the mesh racerback.






    Come into Boulder Running Company’s stores to see for yourself and to talk to one of our knowledgeable staffers. Or shop online where you get free shipping on orders over $75. Either way, we’ll put you on the right road to a satisfying runner’s life.

    By:tlashkari   |   April 17, 2014   |   Categories: New Product

  • Spring Running Events in Colorado

    The running season has opened in earnest with plenty of opportunities to participate in 5K’s, 10k’s, half marathons and marathons in varying locations and for and for varying causes. The premier upcoming footraces along Colorado’s Front Range can be found online and on the radio. Active.com, Competitormagazine.com and HallucinationSports.com. Don’t forget Boulder Running Company for the gear that will keep you moving.


    April 19-20 - Colorado Springs - Protect the Children 5K Run/Walk to Benefit Court Care

    April 19-20 – Denver – The Food Flight 5K

    April 26 – Colorado Springs – Cheyenne Mountain Trail Race

    April 27- Greenwood Village - Grace’s Race


    May 3 – Littleton – Seuss on the Loose 5K

    May 3 – Westminster – Colorado Women’s Classic 10 Mile

    May 3 – Denver – Dumb Friends League Furry Scurry

    May 4 – Ft. Collins – Colorado Marathon and Half Marathon

    May 6 – Boulder – Dash & Dine 5K Series #4

    May 10 – Denver – Girls on the Run 5K

    May 11 – Denver - 2014 Mother’s Day 5K

    May 11 – Boulder – Mother’s Day Title 9K+ Run 2014

    May 17 – Colorado Springs – Run to the Shrine

    May 17-18 – Denver – Kaiser Permanente Colfax Marathon

    May 18 – Broomfield – 2014 Miles-for-Smiles 5K

    May 26 – Boulder - BolderBoulder


    June 1 – Aurora – Columbine Classic 4 Mile & 8 Mile

    June 8 – Denver – Strikes for Epilepsy 5K

    June 28 – Denver – Stadium Stampede

    June 28-29 – Castle Rock -  Castle Rock Half Marathon

    June 29 – Denver – Miles for Melanoma

    By:tlashkari   |   April 17, 2014   |   Categories: News

  • Our Top Deals on Sale at Boulder Running Company

    At Boulder Running Company we pride ourselves on giving you the best prices on the best gear when we hold a sale. Come into one of our four locations or shop online to see everything we have on sale. But meanwhile, here’s just a little teaser to get you started.

    For Men
    Runners who want less shoe that’s low-to-the-ground prefer the Brooks PureConnect (regularly $89.95, now $58.47). At just 7.2 ounces, the toe box has a separate area for the big toe to function independently of the other four toes. This structure engages a runner’s natural balance. The inverted heel promotes a more forward landing position that helps maintain the center of gravity, reducing the potential for injury.

    If you wear orthotics, they’ll easily fit in the Asics Gel Fortitude 5 (regularly $99.95, now $79.96). Asics made this generation of the Gel Fortitude lighter, slightly wider, with a better fitting upper. Rear and forefoot gel cushioning absorbs shock during the gait cycle, adding support to the midsole.

    The rocker shaped midsole gives the Hoka One One Bondi B (regularly $159.95, now $119.96) its function. The form reproduces conditions a barefoot runner experiences when running on grass or sand. The shoe provides protection, stability and pronation control thanks to 50% more of the surface area coming in contact with the ground and a midsole that allows the foot to recess into it by almost one inch.

    For Women
    Lightweight at 7.9 ounces, the Nike Lunarglide+ 4 (regularly $109.95, now $76.96) provides substantial cushion and solid medial support. Dynamic Flywire threads work with the shoe’s lacing system to add support. Runners with mild overpronation benefit from this glove-like fit because of its lack of overlays.

    The 100% polyester, no-added-stitching upper fits like a glove while being breathable and flexible in the Nike Flyknit Free (regularly $159.95, now $119.88). All of the components of this shoe interact for a smooth, natural walk or run. The midsole has flex grooves that strengthen your moving feet. Minimal waste and minimal weight mean this shoe has a reduced green footprint too.

    It took 7 years of due diligence but Mizuno has released one of the most technologically advanced running shoes on the market. The Mizuno Wave Prophecy (regularly $199.95, now $139.96) features an Infinity Wave Plate running heel to toe. Its hip appearance is shaped like the infinity symbol but it’s totally practical, absorbing shock and providing forefoot propulsion.

    Shop our stores to see everything that’s on sale or shop online where we offer free shipping on orders over $75 with UPS. However you shop and whatever you choose, we’re happy to offer you such great savings on so many top-notch products.

    By:tlashkari   |   March 19, 2014   |   Categories: New Product

  • Spring Training – What to do now to get ready for spring

    You meant to keep up with running during the winter but the cold temperatures, long work hours and general sluggishness that comes with winter set in. But spring is coming and with it longer days (i.e. more running time), a boost of energy and the desire to get back out there with full force, starting out where you left off. Whoa! We know you’re anxious to get back out there and we love that but we also want you to enjoy running. Starting out too soon, too hard and too much after having taken a break and you can be left with injuries and frustration. Before you lace up your running shoes, consider these helpful tips:

    1. Start Slow – By this, we mean not only your pace but also the distance and frequency you run. You may have lost some ground, fitness and endurance-wise over the winter. That’s okay. Ease back into it. You’ll get there again soon.
    2. Prepare Your Body – Stretch gently. Warm up slowly. Run as long as it feels good. When you start to feel pain, slow down, walk through it. You’ll be able to run longer the next time you try. This eases your body into running again, letting it improve and strengthen at a better pace.
    3. Length Does Matter – You may have been able to log a lot of miles last fall but you can’t expect your body to do that again after a long break. Start out with shorter distances and you’ll be surprised how quickly you can return to previous lengths. The fact that you ran longer distances before will help you get back to the point faster.
    4. Set Goals – Don’t decide you’re going to run a marathon in a week when you haven’t been running for three months. If you have a big goal, like a full marathon, great. Goals are important but choose one that’s a ways out. Then work backwards, setting both distance and timing goals that are incremental and doable and that will lead you successfully toward your long-distance goal.
    5. Be Realistic and Forgiving – Okay, so you took a few months off. It’s okay. The important thing is that you are back at it now, enjoying being a runner all over again. Consider it a time of rediscovery. Celebrate each goal you reach, noticing how much you are improving. Soon, you’ll be back to where you were before and maybe even a little bit better, ready to take to the road this spring and beyond.

    An important part of spring training for a runner is the right equipment. Help yourself through these five tips by visiting our stores or shopping online for footwear, clothing and equipment to help you be a happier, better runner, no matter what stage you’re at.

    By:tlashkari   |   March 19, 2014   |   Categories: News , Categories: Running Advice , Categories: running tips and advice

  • Ragnar Relay- Official Partner of BRC

    We are proud to partner with Ragnar Relays!

    Be sure to use offer code CO14BRC when you register online to receive a FREE $100 Gift Card to BRC!

    Ragnar offers two relays in Colorado in 2014:

    By:BoulderRunning   |   February 5, 2014   |   Categories: Uncategorized

  • Plantar Fasciitis Remedy for Chronic Heel Pain

    You may not know what that pain in your heel is all about but you sure know you have it, especially the moment you step foot out of bed in the morning. Chances are, that pain is caused by a case of Plantar Fasciitis which WebMD says is the most common cause of heel pain.

    Plantar fasciitis happens because of repeated strain on the plantar fascia, the ligament that connects the heel bone to your toes and supports the arches of your feet.  If your plantar fascia is strained, you may experience weakness, swelling and inflammation in one or both heels.

    The people most at risk for developing plantar fasciitis are those who roll their feet inward while walking (subconsciously); have high arches; have flat feet and those who run, walk or stand for long periods of time. You’re most likely to feel pain upon waking in the morning and while walking and climbing stairs.

    The pain can vary from being an annoyance to downright preventing you from running or even being comfortable walking. Treatment includes resting and elevating the effected feet, doing mild calf stretches multiple times a day and wearing shoes that have both good arch support and a cushioned sole. Another method of treatment is the Strassburg for Plantar Fasciitis ($39.95) that Boulder Running Company carries.

    When you wear the Strassburg Sock at night, it actually prevents the plantar fascia from contracting by holding your ankle and forefoot in a position of dorsiflexion. It’s that contracting that happens naturally during the night that really causes the pain when you first place your foot on the ground. This sock really helps prevent that pain from happening. It can even help with the pain of heel spurs.

    Easy to put on and safe to wear for hours at a time, the Strassburg Sock is comfortable and breathable, with two adjustable straps to secure the foot in the correct position.

    Even while wearing the sock, your ankle joint will be able to move so it can’t lock up on you. Over a period of time, you’ll also find that the sock can help strengthen arches which, in turn, helps prevent plantar fasciitis pain from recurring. And, the Strassburg Sock is a great supplement to other treatments prescribed by your doctor or physical therapist.

    Shop online or visit any of our three locations to learn more about the causes of plantar fasciitis and how the right shoes for YOUR feet can prevent it from getting worse and can help you prevent future injury as well. At Boulder Running Company, we want you to be able to hit the ground running, not hit it in pain.


    By:Jeff   |   January 21, 2014   |   Categories: New Product

  • The Best Base Layers for Men and Women

    You’ve heard the expression “It’s what’s inside that counts.” True, but it’s also what’s underneath that counts when it comes to your comfort when you’re heading out for a walk, hike or run. We have a wide range of products for men and women that provide comfort, breathability, warmth when you need it, cooling when you need that, and style. Let’s take a look at some of our offerings, lady’s first:

    For active women, the right bra is essential. The Brooks Versatile Women’s Bra ($33.95) offers great support with compression and encapsulation that gives support on the run. Breathable mesh is placed in key sweat zones for comfort. And, the bra comes in a variety of solid colors as well as heather.

    Also essential for women is the Nike Pro Printed 2.5 Inch Short ($30.00), constructed from a Dri-FIT stretch-jersey fabric made of polyester and spandex that pulls sweat away from the skin, keeping you dry and comfortable. There’s a comfortable fit 2.5 inch inseam that makes this a great baselayer piece under a mesh short or uniform. But with a fabric weight of 265g, it’s strong enough to be worn as an outer layer.

    When you want more coverage, the New Balance Impact Tight for Women ($64.95) will keep you warm and dry throughout the winter. Lightning Dry fabric technology and four way stretch fabric work together to keep you dry and comfortable and moving with ease. There’s also a plush elastic drawcord waistband, a back mesh knee inset, zip pocket in back and reflective tape for safety. The lower leg zips not only make it easier to get in and out of the tights but they enhance their body-hugging fit.

    And now for the men, the Nick Core Compression 6 Inch Short ($28.00) is the right first layer before putting on other active gear. The shorts enhance performance while providing you with total comfort. Dri-FIT materials and mesh ventilation wick moisture away while the fitted, 4-way stretch Spandex built in, moves with you to enhance your range of motion. Body-hugging compression offers support while flat seams reduce irritation. Contrast stitching provides a great look in three different styles.

    Another great option for guys is the Brooks Thermal Wind Boxer ($34.95). It’s a great baselayer for cold and windy days. The wind-resistant fabric keeps you warm, adding compression for support and a plush waistband for comfort. Or, if you’re more of a briefs man, Brooks also has an Equilibrium Brief ($19.95) that also offers moisture wicking material with a great feel. The cut of the briefs offers light support but it’s sufficient as a foundation for any running outfit.

    Shop Boulder Running Company online or come into one of our stores to see the full collection of baselayers for women and men, just right for your style and needs. And don’t forget to then checkout the rest of our clothing collection to choose what you’ll put over those fundamental base layers!


    By:Jeff   |   January 21, 2014   |   Categories: Uncategorized

  • Beginner Running Clinic and Fun Run Sunday January 19th

    Are you new to running, or has it been a while since you last ran? Is starting to run one of your goals for the New Year? Join us for a FREE, fun clinic on Sunday, January 19 at 9 AM at our Boulder Store followed by a Fun Run! Here are some of the topics we will cover:

    • Setting realistic goals
    • Basic form coaching
    • What to wear in order to stay comfortable running in all seasons
    • What to eat and drink and when
    • How to stay motivated

    After the clinic, we will set out on a fun run with a comfortable blend of jogging and walking to get started on the right foot. This event will be a great opportunity to meet fellow beginners and participate in a fun and supportive environment to help you succeed! If you have any questions, feel free to contact us at (303)786-9255. See you there!


    By:Jeff   |   January 14, 2014   |   Categories: fitness