UGG Australia's story began in the late 70's when an aspiring professional surfer needed something to keep his feet warm between waves. Since then UGG has become the single largest purchaser of grade-A merino sheepskin and wool in the world. Made famous by the Classic Tall and Short, UGG has now expanded its product line into dressier styles, such as flats and heels for women, and shoes and boots for men.
- UGG keeps you warm in winter and cool in summer thanks to genuine Merino wool, grade- A sheepskin, leather, suede, and fleece.
- From humble beginnings in the 70's UGG has achieved unbelievable success and popularity- in 2003 UGG was named "Brand Of The Year" by Footwear News, and has been featured as one of Oprah's Favorite Things over 5 times.